Facebook, Instagram, Linkedin, Twitter, have you found yourself wondering which social media site is right for your business? The rise of social media and its importance for businesses has grown exponentially, therefore many businesses think they must have a Facebook account to keep up. However, within the ocean of social media sites, it makes good business sense to hire a professional to achieve the right approach.
Not all social media sites are relevant for your business.
First of all, not all social media sites are relevant for your target market. For example, interior designers would definitely have a Pinterest account because it allows them to display multiple designer images, rather than having to write catchy comments day after day. A Facebook business page is ideal for beauty therapists and hairdressers because they can feature images of their products, before and after shots and showcase upcoming specials, giveaways and discounts.
Unless you plan to make regular updates, a social media profile without any recent activity can actually harm your business
To make an informed decision about which social media sites are best to promote your brand, invest in a social media gun for hire to ensure maximum impact. If you follow the masses, you’re essentially flying blind, whereby you may miss your individual target market.
Successful social media accounts include a strategy that produces regular, engaging and authentic content combined with captivating imagery. Contact the LWE team to ensure you tap into the right market for your business.